The Enthusem Blog
Latest in offline to online marketing solutions, lead generation & sales.
Marketing | Sales | Peronalization | Personalization at Scale | Offline Marketing | Online Marketing | Direct Mail
By:
Kayla Matthews
March 26th, 2020
The world is a pretty impersonal place some days. You can draw money out of the bank, order something to eat and work for several hours without talking to another soul. People crave one-on-one attention, and that is likely why personalization in marketing is growing in importance. Machines are also much faster and able to sort through the data needed to create highly targeted ads geared specifically to each user.
Marketing | Marketing Automation | Sales | Personalization at Scale | Online Marketing
By:
Angela Medlar
November 20th, 2019
Enthusem was invited to the second annual Canon Future Promotion Forum as a featured platform for facilitating Programmatic Print.
Learn how to get started automating direct mail efforts and drive more traffic to your online content.
Marketing | Marketing Automation | Sales | Personalization at Scale | Online Marketing
By:
Angela Medlar
September 27th, 2019
Technology is making it way too easy to scale completely impersonal and irrelevant marketing. This post is focusing on voicemails. What used to be a trusted channel has now followed in the footsteps of spam email.
Marketing | Marketing Automation | Sales | Personalization at Scale | Online Marketing
By:
PJ Taei
August 12th, 2019
It doesn't matter whether you're a B2B or B2C marketer - personalization is one of the most powerful weapons you have access to in the modern era.
Marketing | Marketing Automation | Sales | Peronalization | Personalization at Scale | Online Marketing
By:
Maxwell Cooke
January 17th, 2019
Are you struggling to reach new clients through traditional email outreach? These days, it can be nearly impossible to make your message stand out in inboxes that are constantly flooded with promotions and advertisements. With the influx of email marketing and advancing spam filters, ensuring that your messages will be delivered and read is no easy task.
Marketing | Marketing Automation | Sales | Integrations | Online Marketing | Direct Mail
By:
Lee Stouch
October 25th, 2018
With the all-new Drift Conversational Landing Pages, one of the greatest tools in direct marketing just got a whole lot more powerful. Most effect direct marketing efforts these days refer the recipient to one webpage or another. That's why Drift's new release is so significant – it allows you to integrate their conversion-driving bots into any direct marketing campaign. And we mean any. Did you know that one of the best ways to use this new tool to stand out from the competition is to drive traffic to bot-enabled landing pages from an offline source?
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