The Enthusem Blog
Latest in offline to online marketing solutions, lead generation & sales.
Technological advances and new marketing tools are constantly being tested and introduced to the business world. While they may not all work best with your objectives, maximizing your marketing dollars depends on your ability to identify what tools are available and how you could implement them to better connect with your prospects.
Marketers don’t thrive in an ever-changing business and marketing world by staying stagnant. They hey grow as landscapes evolve, prioritizing continuous learning. But few of us have the time to break away from our daily chaos and read a book. And if we do, we might want it to be for pleasure. That’s why podcasts has become increasingly popular in recent years.
Learn how to use personalized video to effectively nurture, close and retain customers.
Companies and marketers are constantly looking for ways to better connect with their customers and stand out from their competition. At least the smartest ones are. But prospects (read: people) have an extremely short attention span for advertisements and marketing material. And, for the most part, they block out the thousands of ads they see on a daily basis. So it begs the question – What types of marketing will truly resonate with your audience and leave a lasting impression?
Integration Makes it Easy to Execute Cohesive Offline-to-Online Marketing Strategies Based on Buyer Intent
Enthusem, a hyper-personalized, offline to online marketing software company based in Tampa, Florida, was selected as the winner of the AMA Marketer of the Year award in the Direct Marketing category for their creative work with SnackNation, a healthy-snack delivery service.
Tampa, Fla— Feb. 28, 2017 — Enthusem has announced that its offline-to-online marketing software has completed its HubSpot certification process and is now a certified HubSpot Connect Partner, just two weeks after being invited into the HubSpot Beta Integrator Program. Angela Medlar, Enthusem director of technology, said, “The demand for direct mail, personalized at scale and automated from HubSpot, has been so high and our integration is so easy to set up that we graduated to the certified [HubSpot] Connect Program much faster than we expected.” The qualifications for the HubSpot Connect Program include 50 mutual customers connected to the integration, signifying a need for the integration, and survey results from those customers, showing that the integration is valuable and easy to use.