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The Enthusem Blog

Latest in offline to online marketing solutions, lead generation & sales.

Blog Feature

Marketing Automation | Personalization at Scale

What Is Personalized Marketing & Why Should You Get On Board?

By: Miranda Powell
April 25th, 2017

Every person is unique, and as individuals, we tend to enjoy being able to express ourselves as the unique people we are. Over the last decade, personalization in the business world has become more and more prevalent. From marketing and customer communication to product creation and beyond, personalization is a common – even expected – practice.

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Marketing | Marketing Automation | Integrations

Hyper-Personalized Direct Mail, Automated from HubSpot

By: Angela Medlar
January 26th, 2017

The Enthusem Integration for HubSpot provides users with an offline to online marketing software tool that integrates seamlessly with their existing marketing automation strategy in HubSpot. TAMPA, FLA. (PRWEB) JANUARY 26, 2017

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Automated Direct Mail

Beginner's Guide to Starting Automated Direct Mail

Learn how to get started automating direct mail efforts and drive more traffic to your online content.

Blog Feature

Automation | Marketing | Marketing Automation | Sales

Human to Human Personalization-At-Scale Over Just Relevant Content

By: Skye Snayd
November 29th, 2016

We’ve all received automated marketing pieces from a company that try to trick you into thinking they’re actually personal, right? They want you to believe that the content was meant just for you when in reality 100,000 others that fit your demographics are getting the same thing. The first sign of this is getting a marketing communication from a “Company” not an “Individual.” Do you want to start a relationship with a Company or an actual person?

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